UK Betting Sites List – Full List of UK Betting Sites Updated August 2024

Below you will find a list of all the UK online bookmakers for 2024 as well as their sign-up bonus, current promotions, and any new bookies for this month.

After careful research by our team, we can bring to you the best-recommended bookies for the UK and a comprehensive list of reviews to ensure you get the best betting account for your needs.

Whether you like a generous free bet, existing customer offers, or daily price boosts, everything you need is on this page.

 

Full List of UK Bookmakers for 2024

  1. bet365 – many people’s favourite bookie
  2. Ladbrokes – long standing online & shop bookies
  3. SBK – very generous sign-up offer & good odds
  4. LiveScore Bet – new bookies with good sign-up offer
  5. Coral – well-respected brand
  6. Betfred – Big sign-up bonus
  7. QuinnBet – free spins included with bonus
  8. Kwiff – fun bookies with quirky promotions
  9. The Pools – well-known name now with an online bookies
  10. DynoBet – new bookies
  11. Bwin – big hitter with £20 bonus
  12. William Hill – one of the biggest names in the UK
  13. Bet Victor – strong all-rounder & good sign-up offer
  14. Bet Goodwin – known for horse racing but now bet on all sports
  15. Betzone – new bookies with £60 welcome offer
  16. Mr Play – casino brand now with an online bookies
  17. NetBet – Regular promotions

You can see a full list of UK bookies sign-up offers below including some big brand such as Ladbrokes and William Hill alongside newer bookies like HighBet, Midnite and BetGoodwin. Have a look through the top 20 betting sites in the UK and choose the one you like the look of the most.

1.
bet365’s £50 Sign-up Offer – Brand New Bet £10 get £50 in Free Bets Welcome Bonus bet365’s £50 Sign-up Offer – Brand New Bet £10 get £50 in Free Bets Welcome Bonus

NEW: Bet £10 get £50 in Free Bets

✔️Our top rated bookmaker
✔️Great existing customer offers
✔️Bet builder for loads of sports
✔️Free to play games each week
✔️Football early payout
✔️Soccer substitute guarantee

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.
2.

Bet £10 get a £10 Free Bet

1st deposit only | min deposit £10 | max bonus £10 | min odds 1/1 (2.0) ( | Max winnings £100. 5 day bonus expiry. | User Agreement & Bonus T&Cs apply
3.

Bet £10 get £60 in Free Bets

18+. Play Safe. New players using T60 code. Online only. Get £60 bonus split as follows: (i) Deposit £10. Get a £20 Vegas Bonus on selected games (72hr expiry, wagering reqs apply); “(ii) bet £10+ (odds 1/2+) with cash or Vegas winnings (after wager reqs met). Once settled, get 4x£10 sports free bets (valid 7 days, excl. virtual sports). Payment & country restrictions & full T&Cs apply. #ad
4.

100 Free Spins - NO DEPOSIT & NO WAGERING REQUIRED

Sign up and Claim 100 Free Spins NO Deposit from StrikeWild! Unlock the offer by simply submitting your e-mail address. 18+ Minimum Age Requirement, T&Cs Apply, Please Gamble Responsibly.
5.
Betfred Sign-up Offer – Bet £10 get £50 in Free Bets for New Customers Betfred Sign-up Offer – Bet £10 get £50 in Free Bets for New Customers

£50 IN FREE BETS - when you bet £10

✔️Generous sign-up offer of £50
✔️Loads of different betting markets
✔️Well known brand in the UK
✔️Best odds guaranteed & extra places
✔️Make your own bet builder
✔️Cashout your bets

New customers only. Register with BETFRED50. Deposit £10+ via Debit Card and place first bet £10+ at Evens (2.0)+ on Sports within 7 days to get 3 x £10 in Sports Free Bets & 2 x £10 in Acca Free Bets within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. T&Cs apply.
6.

Up to 200 Free Spins No Deposit

Unlock Up to 200 Free Spins No Deposit by signing up! Free Spins Wizard Provides the best Options for UK Casino Offers. Simply fill in the registration form & choose from one of the huge selections of Daily Offers, Welcome Bonuses, No Deposit & No Wagering Offers. 18+ Minimum Age Requirement, T&Cs Apply, Please Gamble Responsibly.
7.

£40 IN FREE BETS: When you bet £10

✔️PROMO CODE: TAG30
✔️Usually better odds than SkyBet and bet365
✔️£40 free bets to spend
✔️Download the app
✔️Read the SBK blog for more tips

New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple token, a £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 24 hours. A further £10 Free Bet token will be credited 48 hours after the qualifying bet has been settled. Full T&Cs apply, 18+. BeGambleAware.org.
8.

Bet £50 get a £20 Free Bet

18+ New customer only. Must enter promo code bet50get20. Min deposit £50. Min bet £50 at odds of Evens (2.0) or above. Max free bet £20. Free bet valid for 7 days. Stake not returned. Full terms apply. GambleAware #ad
9.

Bet £10 get £40 in Free Bets

✔️Daily price boosts on football & racing
✔️Daily free to play prie wheel game
✔️BetVictor loyalty club for free bets
✔️Best odds guaranteed on horse racing
✔️Play slots to earn a bonus

18+ New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds within 10 days of registration. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. T&Cs apply. gambleaware.org | Please gamble responsibly.
10.
Ladbrokes Welcome Offer 2024 – Bet £5 get £20 in Free Bets for New Customers Ladbrokes Welcome Offer 2024 – Bet £5 get £20 in Free Bets for New Customers

Bet £5 get £20 in Free Bets

✔️Win up to £100 cash with free to play game
✔️Paid as a winner if your team goes 2 up
✔️Play lucky dip to get phenomenal odds
✔️Spin and win free to play game
✔️Boost, track and insure accumulators

18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £/€5 bet within 14 days of account reg at min odds 1/2 to get 4x £/€5 free bets. Free bets available to use on selected sportsbook markets only. Free bets valid for 7 days, stake not returned. Restrictions + T&Cs apply. Gambleaware.
11.

Bet £10 get £30 in Free Bets See T&Cs.

New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply 18+ #ad begambleaware
12.

Bet £25 to get a £50 Free Bet

✔️£50 free bet when you bet £25
✔️Promo code BB50 gets the offer
✔️Relatively new bookies
✔️Bet Builder
✔️Get cashback from your stake

New Players Only. Free bet - one-time stake of £50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply. 18+. Begambleaware.org. #ad
13.

50% of losses back, up £60 & 60 Free Spins

✔️up to £60 in free bets
✔️60 free spins
✔️Good existing customer offers
✔️Football & Racing betting

Welcome Offer in 2 parts. 18+ | New Customer Only – Promo Code: BETZONE60 required | Sports– 50% back on net LOSSES over your first 3 calendar days | requires min 3 x£10 qualifying bets in same 3 days | Certain bet types excluded | Min return £1 free bet | Casino – Deposit and Wager £30 on selected Welcome slots | Free spins value 60 x 10p | T&Cs apply | Available until 23:59 on 31/01/25
14.
NetBet Sign-up Offer 2024, Welcome Bonus & New Customer Promo Code – Bet £10 get £20 in Free Bets NetBet Sign-up Offer 2024, Welcome Bonus & New Customer Promo Code – Bet £10 get £20 in Free Bets

Bet £10 get £20 in Free Bets

✔️Daily price boosts on bet builders
✔️Free to play game with £5000 prize
✔️Bet £5 and spin the wheel to win
✔️Acca boost up to 50%
✔️2 up and you win

Bet £10 on any Bet Builder Min Odds 3/1 (4.00). Min 3 Selections. Free Bets will be split into 2 x £10 Free Bets to be used on any Bet Builder.
15.

Bet £10 get £50 in Free Bets

✔️5 free £10 bets when you bet £10
✔️Copy bets from tipsters
✔️Best odds guaranteed on horse racing
✔️Get a weekly £5 free bet with bonus club
✔️Accumulator bonus up to 20%

New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £10, have 1.9 or greater odds and must be settled within 7 days of sign-up. 5 Free bets which must be placed with a min odds of 2 include: 1 x £10 Free bet on any Pre-match Football game (single); 1 x £10 Free Bet for Horse Racing (single); 1 x £10 Free Bet for Acca (min 2 selections) Bet on any sport; 1 x £10 Free Bet for Acca (min 3 selections) Bet on any sport; 1 x £10 Free Bet for Acca (min 4 selections) Bet on any sport. Max payout – £500. 7 day expiry. To unlock the offer, complete the first deposit via the banking app (Open banking). 18+. BeGambleAware.com. T&Cs apply.
16.

Bet £10 get £30 in Free Bets

Qualifying bet of £10 at min. odds 2.0 within 5 days of registration, E/W excluded. Get 3 x Free Bets: 1 x £10 Football, 1 x £10 Racing, 1 x £10 Acca (Min 4 selections). 7-day expiry. New selected customers & 18+ only. Min. deposit of £10. Full T&Cs apply. #ad.
17.

Bet £10 get £30 in Free Bets

✔️Earn a £5 free acca bet each week
✔️Daily free casino spins
✔️Welcome bonus very easy to claim
✔️Free to play weekly game called Squads
✔️Daily price boosts

New members only. £10+ bet on sportsbook (ex. virtuals) at 1.5 min odds, settled within 14 days. Free Bets: accept in 7 days, valid 7 days on sportsbook only. 2x£5 Free Bets for Bet Builder only. Stake not returned. T&Cs + deposit exclusions apply. Bet Responsibly. GambleAware®. 18+
18.

Free Bet up to £25 and 25 Free Spins

✔️Best odds guaranteed on horse racing
✔️App available
✔️Bet Builder
✔️Loads of markets on football
✔️Competative odds

#AD New UK/IE customers only. Sign up and place your first sports bet at odds of Evens (2.0) or greater and if it loses, get a free bet equivalent to 50% of your first bet stake (min £10), to a maximum value of £25, plus 25 free spins on Gold Horsey Winner. Full T&Cs apply. 18+ | GambleAware.org
19.

Bet £10 get £30 in Free Bets

✔️One of the best-known UK bookies
✔️Daily price boosts
✔️Build your own bet builder
✔️Free play games each day
✔️2up you win and cash out your bets

18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad
20.

Bet £10 get a £10 Free Bet, up to £50 free bet & £20 Casino Bonus

18+ New Customer only. Register with Fafabet and get 50% back as a free bet up to £50+20 casino bonus. Deposit and bet on Sportsbook markets of your choice at odds of evens 1/1 (2.00) or greater is required to qualify for the max free bet, which is based on first day losses. Even a single £10 bet at minimum odds, secures a £5 Free Bet & 5 Free Spins. T&Cs apply.
21.

Bet £10 get a £30 Free Bet

✔️New bookies with a generous offer
✔️Win free spins every day
✔️Horse racing betting available
✔️24/7 customer support
✔️Fully optimised for mobile

New Players Only. Min £10 qualifying bets stake not returned. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
22.

Bet £10 Get a £15 Free Bet

✔️Build your own bets with bet builder
✔️Boost your acca winnings upto 77%
✔️Cash out your bets
✔️Win free spins on daily games
✔️Daily price boosts

18+, Welcome Bonus: New Players only, 1st Deposit, Min Deposit: £10, max £15 free bet valid for 14 days, bets must be placed at odds of 1/1 or greater and be settled within 14 days of placement. System bets not eligible. Click to see full T&Cs.
23.

Bet £10 get a £10 Free Bet

18+, New customers sign up with code "bet10get10". Deposit £10 or more and place a £10 bet at min odds 2.0. Get a £10 free bet. Free bets expire after 7 days. Full terms apply. 18+ BeGambleAware.org. Full T&Cs.
24.

Bet £20 get a £30 Free Bet

New players only. Min £20 qualifying bets, stake not returned. Free bet - one-time stake of £20, min odds 1.5, stake not returned. 1x wagering the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion £200. Valid for 7 days from issue. Withdrawal request voids all active/pending bonuses. Excluded Skrill & Neteller deposits. 18+. Begambleaware. Ad.
25.

Bet £10 get a £10 Free Bet

New Players Only. Minimum stake $/€/£ 10, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: $/£/€ 200. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms apply. 18+
26.

Bet £20 get a £30 Free Bet

New Players Only. Min £20 qualifying bets, stake not returned. Free bet – one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from issue. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply.
27.

Bet £10 get £20 in Free Bets & 50 Free Spins

✔️Weekly rewards with acca and bet builders
✔️Free to play daily game
✔️50 free spins with the sign-up bonus
✔️Monthly prize give aways
✔️Build an accumulator with Acca Assist

18+ New UK customers. Bet £10 on accas with 4+ legs, min odds 3/1 (4.0). Get 4x £5 Free Bets and 50 Free Spins, valid for 7 days on selected bets and games only. T&Cs apply. BeGambleAware.org.
28.

Bet £10 get £30 in Free Bets

✔️£30 in free bets when you bet £10
✔️Good existing customer offers
✔️Easy to use app

T&Cs apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 1 x £10 Horse Racing, 1 x £10 Free Bet Builder and 1 x £10 Football. 7 day expiry. Stake not returned. 18+ BeGambleAware.org.
29.

50% Back of First Day Losses up to £25 Free Bet

18+. New accounts only. Must have a min. of 3 bets of £10 at odds of evens (2.0). Full T&Cs apply. Begambleaware.org
30.

Bet £20 to get a £30 Free Bet

New Players Only. Free bet - one-time stake of £10, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. 18+, BeGambleAware.org, #AD

The list of UK bookies online will always be changing as new brands enter the market and look to get some UK customers, there will also be some bookies who leave the UK market such as the closure of BetBull and the decision by BetRegal to leave the UK market. This is fairly common and means the list of online UK bookmakers is never settled.

There are always new and exciting bookmakers popping into the UK market but there is no denying that most bettors will prefer to use a well-known bookmaker because that naturally comes with more trust. That is why we like to promote the likes of bet365, Coral, Ladbrokes, Paddy Power and William Hill as a part of our top UK bookmakers list.

These are all long-standing online bookies in the UK and all are fully regulated so you know they are safe.

List of New UK Bookies in 2024

1.

Bet £10 get a £10 Free Bet

1st deposit only | min deposit £10 | max bonus £10 | min odds 1/1 (2.0) ( | Max winnings £100. 5 day bonus expiry. | User Agreement & Bonus T&Cs apply
2.

£10 FREE BET & 10 FREE SPINS - When you bet £10

+18. New Custumers Only. Min £10 deposit and bet on odds 1/1 or greater required. Extra bet and bonus spins issued within 24 hours of qualifying bet being settled. Extra bet valid for 14 days, stake not returned. Bonus spins valid for 24 hours, selected games only. Full T&Cs apply. begambleaware. #ad
3.

Bet £10 get a £30 Free Bet

New Players Only. Minimum stake £ 30, minimum odds 1.5, stake not returned. 1X wagering the winnings from the free bet. Wagering occurs from real balance first. Wagering requirement is calculated on bonus bets only, wagering starts from real funds. Free bet is valid for 7 Days from issue. Max conversion: £200. Withdrawal requests void all active/pending bonuses. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits.Full Terms apply. 18+ #ad begambleaware
4.

£40 IN FREE BETS: When you bet £10

✔️PROMO CODE: TAG30
✔️Usually better odds than SkyBet and bet365
✔️£40 free bets to spend
✔️Download the app
✔️Read the SBK blog for more tips

New UK customers only. Min £10 first deposit using Debit Card or Bank Transfer. Place a bet of £10 at min odds of 2.0 and get a £10 Football Bet Builder token upon settlement. A £10 Multiple token, a £5 Horse Racing Multiple token and a £5 Football Bet Builder token will be credited after 24 hours. A further £10 Free Bet token will be credited 48 hours after the qualifying bet has been settled. Full T&Cs apply, 18+. BeGambleAware.org.
5.

Bet £50 get a £20 Free Bet

18+ New customer only. Must enter promo code bet50get20. Min deposit £50. Min bet £50 at odds of Evens (2.0) or above. Max free bet £20. Free bet valid for 7 days. Stake not returned. Full terms apply. GambleAware #ad
6.

Bet £10 get £30 in Free Bets See T&Cs.

New Players Only. Free bet - one-time stake of £30, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms Apply 18+ #ad begambleaware
7.

Bet £25 to get a £50 Free Bet

✔️£50 free bet when you bet £25
✔️Promo code BB50 gets the offer
✔️Relatively new bookies
✔️Bet Builder
✔️Get cashback from your stake

New Players Only. Free bet - one-time stake of £50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £200. Valid for 7 Days from receipt. Limited to 1 sport & 5 casino brand/s within the network. Withdrawal requests void all active/pending bonuses. Excluded Skrill and Neteller deposits. Full Terms apply. 18+. Begambleaware.org. #ad
8.

50% of losses back, up £60 & 60 Free Spins

✔️up to £60 in free bets
✔️60 free spins
✔️Good existing customer offers
✔️Football & Racing betting

Welcome Offer in 2 parts. 18+ | New Customer Only – Promo Code: BETZONE60 required | Sports– 50% back on net LOSSES over your first 3 calendar days | requires min 3 x£10 qualifying bets in same 3 days | Certain bet types excluded | Min return £1 free bet | Casino – Deposit and Wager £30 on selected Welcome slots | Free spins value 60 x 10p | T&Cs apply | Available until 23:59 on 31/01/25
9.
NetBet Sign-up Offer 2024, Welcome Bonus & New Customer Promo Code – Bet £10 get £20 in Free Bets NetBet Sign-up Offer 2024, Welcome Bonus & New Customer Promo Code – Bet £10 get £20 in Free Bets

Bet £10 get £20 in Free Bets

✔️Daily price boosts on bet builders
✔️Free to play game with £5000 prize
✔️Bet £5 and spin the wheel to win
✔️Acca boost up to 50%
✔️2 up and you win

Bet £10 on any Bet Builder Min Odds 3/1 (4.00). Min 3 Selections. Free Bets will be split into 2 x £10 Free Bets to be used on any Bet Builder.
10.

Bet £10 get £50 in Free Bets

✔️5 free £10 bets when you bet £10
✔️Copy bets from tipsters
✔️Best odds guaranteed on horse racing
✔️Get a weekly £5 free bet with bonus club
✔️Accumulator bonus up to 20%

New UK customers only. The qualifying bet should be either a Single or Acca (2+ selections) bet, start at £10, have 1.9 or greater odds and must be settled within 7 days of sign-up. 5 Free bets which must be placed with a min odds of 2 include: 1 x £10 Free bet on any Pre-match Football game (single); 1 x £10 Free Bet for Horse Racing (single); 1 x £10 Free Bet for Acca (min 2 selections) Bet on any sport; 1 x £10 Free Bet for Acca (min 3 selections) Bet on any sport; 1 x £10 Free Bet for Acca (min 4 selections) Bet on any sport. Max payout – £500. 7 day expiry. To unlock the offer, complete the first deposit via the banking app (Open banking). 18+. BeGambleAware.com. T&Cs apply.

 

Up to date List of the Best UK Bookies

How do you choose which bookmaker to use when it comes to betting on football in the UK? There are so many options to choose from and so many different sign-up bonuses and promotions, but which bookies are the most recommended?

People will always have their preferred bookmaker to bet on football with and for us, bet365’s welcome offer will always be the best overall bookies when things like best odds, promotions, live streaming, and customer service are considered. However, there are some from the list of online bookies in the UK that are better than bet365 for certain things.

Here are our top 5 bookmakers in the UK today – these might change over time but at the time of writing these are the five we’d consider opening an account with and the reasons for each selection.

  1. bet365
  2. Betfred
  3. Ladbrokes
  4. Bet Victor
  5. William Hill

 

bet365 – best overall football bookies

Not only do bet365 offer competitive odds and a very good matched deposit bonus when you sign-up, but they also have great existing customer offers for football punters. These include Soccer Accumulator Bonus, Bore Draw Money Back, 2 Goals Ahead Early Payout and Live Streaming of top European football including Serie A, Bundesliga, Serie A and La Liga.

If you’re looking for a UK bookmaker that is a strong overall bookies online, then no doubt that bet365 are your best starting point.

NEW: Bet £10 get £50 in Free Bets

Claim HereClaim Here
Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

bet365 100% Acca Boost

New & eligible customers only. Minimum odds, bet restrictions and T&Cs apply. This boost applies to winnings on accumulators of 2 or more selections placed on any combination of qualifying sports, placed from 12:00 UK Time on 6th August 2024. For more information about all offers please visit the bet365 website. Registration required.

Use the 2 Goals Ahead Early Payout Offer

Bet on a team to win and if they go 2 goals up you get paid as a winner. In multiples, that selection is marked as a winner.

Get your single bets paid out if the team you back goes 2 goals ahead - for multiple bets the selection will be marked as a winner with bet365. Applies to pre-match single and multiple bets on the standard Full Time Result market for applicable competitions. Only available to new and eligible customers. Bet restrictions and T&Cs apply. #ad gambleaware.

Watch Live Football Streams Online

You can watch live sport on your mobile, tablet or desktop including Soccer, Tennis and Basketball. All you need is a fund...

18+. Geo-restrictions apply. Funded account required or you must have placed a bet in the last 24 hours to qualify. T&C’s Apply. gambleaware. #ad

Bore Draw T&CS: Bore Draw Money Back: Refund for any Soccer game that finishes 0-0 at bet365. Applies to losing pre-match bets on any Correct Score, Half-Time/Full-Time or Scorecast markets. Bet restrictions and T&Cs apply. New and eligible customers only.

 

Bet Victor – best for football odds

One of the most important things for people who bet on football are the odds. At Bet Victor, they pride themselves on having some of the most competitive odds out of all the top UK bookmakers and that means they have to be included in our list. If you like to bet on football accumulator bets, Bet Victor are an excellent choice because you can be almost certain that the odds you will be getting will be the best, or close to the best, of any of the online bookies.

Like the Parimatch offer above, you will also get a generous bet £5 get £30 sign-up bonus when you open a new Bet Victor account.

Bet £10 get £40 in Free Bets

Claim HereClaim Here
18+ New customers only. Opt in, bet £10  on any football market at minimum 1/1 odds within 10 days of registration. No cash out. Get £40 in Free Bets on selected events. Free Bets expire in 7 days. T&Cs apply. gambleaware.org | Please gamble responsibly.

 

William Hill – best for daily price boosts

The final bookies to look at in our top UK bookmakers for football betting is William Hill. They have made it onto the list because they have some fantastic daily price boosts. There will be boosts across a number of fixtures. Such as their Super Boosts for the Saturday Premier League fixtures or midweek Champions League bets, and also price boosts for specific matches.

Because there are usually quite a few price boosts to choose from, you will never be short of options when looking to place a football bet at William Hill. They are also one of the largest bookmakers operating in the UK. You can be sure that their customer service is top-notch and you’re unlikely to have any problems with a William Hill account.

Bet £10 get £30 in Free Bets

Claim HereClaim Here
18+. Play Safe. From 00:01 on 18.10.2022. £30 bonus. New customers only. Minimum £10 stake on odds of 1/2 (1.5) or greater on sportsbook (excluding Virtual markets). Further terms apply. #ad

How to choose a bookies from the list of UK betting sites

  1. Good sign-up offer
  2. Good odds
  3. Easy to use website and app
  4. Good offers for existing customers
  5. Range of betting markets
  6. Top customer service
  7. Live chat

Before we get into our reasons for which bookmakers in the UK we think are best, it is important to remember that these are only our opinions, you might like a different bookmaker because of an offer or feature they have.

  • Good sign-up offer – the first thing you will see when opening a new betting account online is the bookies sign-up offer. Some are more appealing than others and always be sure to check the terms and conditions thoroughly when claiming a sign-up offer.
  • Good odds – You’ve opened a new betting account and you want to get the very best value for your bets. This is why you need a bookies with good odds. Our recommended bookmaker for football betting odds are Bet Victor, who consistently rank highly in the best odds tables.
  • Easy to use website or app – If people don’t like how a website feels or it doesn’t do what they want it to do, it is very frustrating. That is why user experience is so important when choosing a new bookies. Try out the new bookies’ app before committing to it.
  • Good existing customer offers – Once you have opened your new betting account and started betting, you want the offers and promotions to continue. This is a big reason why bet365 are rated as our number 1 bookies in the UK for football. They always looks after their existing customers and have generous offers for them.
  • Live streaming – there are loads of live streaming platforms available online these days, but the streaming provided by bet365 is all fully legal and in HD. There will be no pop-up ads and you can also bet in-play alongside the live stream.
  • Range of betting markets – As well as the classic football betting markets such as win-draw-win, both teams to score, BTTS win and correct score, you might want to delve into other betting markets such as the number of corners, players to be booked or total shots on target. Be sure to look through all the markets your new bookies has before deciding if they’re really one of the best bookmakers in UK.
  • Top customer service – Another very important criteria for people opening a new betting account is customer service. If you ever have a problem with your bet or want something resolving quickly, you have to hope the customer service agent your chosen bookmaker employs, has a good knowledge of football betting.
  • Live chat facility – As above, if you want something resolved quickly with your betting account, the ability to go on live chat and sort it out is a big plus.

 

UK Bookmakers FAQs

What is the best bookmakers?

bet365 are widely regarded as one of the best online bookmakers in the world, but everybody does have different opinions on this. Some people will prefer Paddy Power because of their generous promotions for existing customers or some might like William Hill because of the layout of their app. All our bookmaker offers come with a review so you can see what we think of each bookies in the UK.

Who has the best bookmaker offers?

Different bookmakers have different offers but the top rated bookies for existing customer offers are bet365, Paddy Power and Betfred. These can all be found on our list of bookmakers page and we run you through the pros and cons of each offer, including bet365 2-up, Paddy Power acca insurance and Betfred's daily price boosts.

What are the best online bookies for football?

Bet Victor are consistently regarded as one of the best bookies for betting on football because of their generous odds. Some bookies have shorter odds but more promotions, so this all depends on what you are looking for. Would you rather win more money if your bet wins, or get insurance if your bet loses?

Do all UK bookmakers have sign-up bonuses?

Yes. The UK sign-up bonuses can all be found on our list including bet £5 to get £30 in free bets, bet £10 to get a £10 free bet and £20 risk free bets.

What is the best NEW bookmaker for 2021?

FanTeam are our top rated new bookmaker for 2021 and you can get a rise free £20 when you open an account through our page.