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Arsenal vs West Ham


Man United, Everton & Chelsea all to win

✅Now 5/1✅



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New customers only • Max Bet £5 • £10 deposit using promo code • Free bets are granted within 72 hours and expires after 7 days • Free bet stakes not included in returns • Deposit balance is available for withdrawal at any time. withdrawal restrictions & full T&C’s apply.


Betting Offers, Promotions & Special Bets for New and Existing Customers

Wolves vs Man City: get a CASH REFUND if your bet loses

Wolves vs Man City: get a CASH REFUND if your bet loses

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Aston Villa v Sheff Utd: Bet £20 & get a CASH Refund if you lose

Aston Villa v Sheff Utd: Bet £20 & get a CASH Refund if you lose

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Chelsea vs Liverpool Offers Today – DO NOT BET on the match until you see these

Chelsea vs Liverpool Offers Today – DO NOT BET on the match until you see these

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Paddy Power price boosts

William Hill price boosts

Betfred price boosts

Bet Victor price boosts



Use any of these bookies specials for today or find out what free bets are available when you open a new account.

Bookmakers are always looking to get punters to bet with them and that’s why they run so many offers for existing customers, as well as new customer bonuses. Before placing your bets today, check to make sure you are using the correct betting offer to suit your bet. For example, if you are betting on horse racing, be sure to use best odds guaranteed.

For football bets, you could use a daily price boost or Betfred’s double delight hat-trick heaven offer to ensure you are getting the very best value from your bets.

Existing customer offers reward loyalty and these are a great tool to reduce your risk of losing when betting on sports. See the latest betting offers for new and existing customers below.

Betting Offers for New & Existing Customers 


5/2 - Celtic, Notts Co & Fiorentina to win (was 2/1)

New customers get a £20 risk free first bet.

T&Cs apply. 18+. Begambleaware.

Betfred Double Delight Hat-trick Heaven

If your Player scores the first goal of the match, then goes on to score another within 90 minutes, we'll DOUBLE your first goalscorer price! If your player scores the first goal of the match, then goes on to score a hat-trick within 90 minutes, we'll TREBLE your first goalscorer price.

Only pre-match single bets placed on the specified DDHH first goal scorer market in selected games. Fulfilled in real cash and credited with settlement of the first goalscorer market. 90 mins only. Full T&Cs Apply.

Build your own bet with selections from the same match

Select more than one bet from the same match and add it to your bet builder.

T&Cs apply. New and eligible customers only. 18+.

2 Goals Ahead Early Payout Offer

Bet on a team to win and if they go 2 goals up you get paid as a winner. In multiples, that selection is marked as a winner.

Get your single bets paid out if the team you back goes 2 goals ahead - for multiple bets the selection will be marked as a winner with bet365. Applies to pre-match single and multiple bets on the standard Full Time Result market for applicable competitions. Only available to new and eligible customers. Bet restrictions and T&Cs apply.

Best Odds Guaraneed on British & Irish Racing

ake an early price on your selection and if the SP returned is bigger we'll pay you out at the bigger price. Example: Take an early price of 4/1 on your selection and your selection returns at 6/1, we will pay you at 6/1!

UK & Irish and selected International horse racing only. Doesn’t apply to bets placed with free bets, ante-post bets, Tote bets or Lucky 15s, 31s and 63s bets. Available on bets placed after 08:00 on the day of the race. Full T&Cs Apply.

Lucky 15, 31 & 63 One Winner Bonus

Selection must finish 2nd in the selected race(s). Win singles & win part of e/w bets only. Free bets paid within 24 hours, max £10 and removed after 7 days. 5 or more runners must start the race. Full T&Cs Apply.

T&Cs apply. 18+.

Money back as CASH if your horse finishes 2nd (selected races)

Money back credited as cash up to £10 per race. First bet qualifies, race winner market only, min odds 3/1. 4+ runners. Player/country restrictions apply.

Bets must be Singles and only your first bet on the race will count.
Selections must be odds of 3/1 or bigger to qualify.
4 or more horses must run in the race.


Bookmaker Promotions

There are always new football betting offers coming onto the market and here at thatsagoal, we want to ensure you always have the best options when looking for the best value on your football bets. On this page you won’t just find new customer offers, there will also be existing customer bonuses and all the latest football offers.

As well as football, horse racing is another very popular sport to bet on and that means there are always very good promotions there too. Things like best odds guaranteed, fallers insurance and lucky 15 one winner bonuses should never be overlooked.

There is always football to bet on and we would always advise looking to use an offer wherever you can. Whether it be an accumulator refund if one team let you down or a money-back special for a big live TV match, keep checking this page to ensure you are getting the very best value from your footy bets.

When you’re betting on big events such as the Champions League and Euro 2021, we’d always advise checking in for the latest online betting offers – you wouldn’t want to miss out on a free bet or a refund just because you didn’t check the page.

Football betting offers are, without a doubt, the most popular betting offers that people use however there are always promotions on other sports too. Some of these offers will be for new customers but the majority are for all existing customers too. That means once you have your new account set up you can still use these promotions again and again.


New Customer Betting Offers

As always, the bookmakers will try and entice new players in with a free bet offer on signing up. This month, that is no different and there are quite a few enticing free bet offers available. For a bookmaker, getting you to open an account is just the first hurdle and that is where there betting offers come into play. Keeping a customer happy is the most important thing for bookmakers and they will be all too aware that a good sign-up bonus is not the only thing they need these days.

With so much competition in online gambling, existing customer offers and price boosts are becoming more and more important and that’s why this page is absolutely vital to help you get the best value from your bets.

If you just want a standard new joiner betting offer, then bet365’s up to £100 in bet credits would always be our first port of call because they are our number one rated bookmaker for betting on football and horse racing. Given that most people have an account with them, we also like to point people in the direction of Paddy Power’s £20 risk-free sign-up offer, because the beauty about this new customer betting offer is that if your bet loses, you get your stake back to you in cash, rather than free bets.

The more betting accounts you are willing to open, the more free bet bonuses you will generate, and there is no obligation to keep on using the new bookmakers once you have claimed the new customer offer.

Another important step when looking for the best free bets for new customers is to have a look at the latest brand new bookmaker free bets this month. Every month new bookies will appear on the scene and this gives you the chance to try them out with a brand new free bet you would not have claimed before. Of course, you can only open a new betting account once but if the online bookie is brand new to the market, you will not have had an account before.


How to enhanced odds work?

One of the main ways bookmakers look to keep their existing customers happy is by using enhanced odds (also known as price boosts). On these types of bet, the bookmaker will choose a bet and boost the odds of it. This could be a single bet on a big match such as boosting Sergio Aguero to score first from 3/1 to 4/1. It could also be a double, treble or accumulator e.g. on a Saturday afternoon you might see William Hill boost the odds of Arsenal, Everton and West Ham to win from 6/1 to 8/1. All of these betting offers will be for all customers but when it comes to new customer enhanced odds offers, bookies go even further.

If you are looking for a new customer price boost them you will see some amazing promotions. The likes of 888Sport or Paddy Power are known for offering massive enhanced odds price boosts for new customers. You might see something like 8/1 for Manchester United to beat Aston Villa at Old Trafford when the real odds are only 1/4.

These types of sign-up offers are often paid in free bets so always make sure you check the terms and conditions.

Enhanced odds bets are also common in horse racing betting. Especially around big events such as the Cheltenham Festival and Royal Ascot. Bookmakers will often look to entice you in with a boosted odds offer on a short-priced favourite. If these are stipulated with the winnings being paid in free bets, you will often get paid out in cash at the normal odds and then your winnings will be topped up with free bets within 24 hours.


Best Betting Website Offers

When it comes to choosing your favourite bookmaker, it is likely that the offers they have for existing customers will play a big part in your decision. If you are using a bookmaker for horse racing that doesn’t have best odds guaranteed for example, then it is probably time to change and move to a different bookies.

When it comes to betting on horse racing, there are three betting offers that we think you should always use:

  • Best Odds Guaranteed – if you bet on a horse and the starting price (SP) is bigger, then bookies who offer best odds guaranteed will pay you out at the bigger odds. If you place a bet and the starting price is shorter, you will get paid at the original odds. This offer is a staple for betting on horse racing and you should never bet on racing without it, especially at big meetings like the Cheltenham Festival and Royal Ascot.
  • Live Streaming – if you are betting on racing and you cannot watch the race e.g. you don’t have a subscription to Sky Racing and Racing UK, you will need to watch a live stream. bet365 stream every UK and Irish race when you have placed a bet on that race. This means you can always watch your horse in action on your laptop, desktop, mobile or tablet.
  • Bonus on Lucky 15 bets – A lucky 15 is one of the most popular bets to place on horse racing so you should look to use offers where you get a bonus if you only back one winner. The Betfred lucky 15 bonus would be the first choice for this – and they also give 4x the odds for one winner on a lucky 31 and 5x the odds for one winner on a lucky 63.


Best Football Offers on Betting Sites

With football being the most popular sport to bet on in the UK, it is important that bookies keep thinking of new ways to keep their customers happy. This often comes in the form of existing customer betting offers. Just like with the horse racing offers above, there are a few vital offers that should be used whenever possible when it comes to betting on footy.

As well as explaining what the enhanced odds offers you see are, now is the time to learn about other important promotions such as acca insurance and hard luck bonuses on footy accumulators. Given that accumulators are probably the most popular type of bet, let’s start with them and three accumulator promotions you should look to use.

  • Acca Insurance – First we have acca insurance. This means that if one selection on your accumulator loses, then you get the cost of your bet refunded as a free bet. A number of bookmakers offer this but not all of them do so check the list above to find out who participates. There are also different T&Cs for each bookies acca insurance. Some might require four legs or more to qualify, some 5 or some even 6. The maximum refund also differs, it could bet £10 or £20.
  • Enhanced Odds – If you like to bet on a wide range of leagues for your football bets, then the bet365 Soccer Accumulator Bonus could be the offer for you. This promotion gives you a boost on top of your winnings on an accumulator consisting of the major leagues and competitions in the world. Alternatively, you could just follow the enhanced odds bets made available by some of the top bookmakers such as Betfred, William Hill and Coral who will boost the odds of selected accumulator bets each day.
  • In-play free bets – another good way to get existing customer free bet offers is using one of the bookies that runs promotions that gives you a free in-play bet if you place a bet before kick-off. There are a few examples of this above and it is another good way that bookies keep their customers happy.


What are the best types of bookies offer?

If you are looking to sign-up for a new betting account then a free bet is the best type of offer you can get hold of. These vary from bookies to bookies. Some will offer you a matched bet based on your first bet e.g. bet £50 to get a £50 free bet. Some will give you more than one free bet e.g. bet £10 get £30 in free bets. For existing customers, enhanced odds offers are always good and acca insurance should be a staple when you are betting on football accumulators. If it is horse racing you want to bet on, the best betting offer for that is best odds guaranteed.

Are there any free bets for existing customers?

These are quite rare but they do crop up. bet365 has a famous promotion where they give their existing customers who are eligable, a free bet on some of the biggest matches of the season including in the Premier League and Champions League. The best place to find all the latest free bet offers for existing customers is on our betting offers page. Some bookies also entice their existing customers with free bet clubs. If you bet a certain amount each week, you will get a free bet at the end of that week. These are great because you get rewarded for staying loyal to the one bookmaker.

What is the best existing customer betting offer for horse racing?

When you bet on horse racing in the UK and Ireland, you should always use a best odds guaranteed bookies. This is the staple offer across horse racing betting sites now and any bookmakers who do not offer this should be avoided. As well as best odds guaranteed, live streaming is important for some people who do not have access to Sky Racing and/or Racing UK.

What are today's enhanced odds promotions?

Each day there will be various enhanced odds promotions which you can bet on. These will be from different bookmakers and the quality of the price boost will vary. For example, one bookies might boost the odds of a treble to 5/1 but a different bookies might boost the odds of the same bet to 6/1. It always pays to shop around and you can see all of today's enhanced odds promotions on our betting offers page.


No Deposit £5 casino bonus

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New customers only, +18. Verification needed for UK players. No deposit, Max bonus £5. Valid on: Shamrock N Roll, Mayan Marvels and Candy Swap. Wagering x100, Max winnings capped at £20. T & C's apply.