Andy Clark
This is our home for the latest football odds — the biggest outright and award markets, with the current favourite for each, compared across leading UK bookmakers and explained in plain English. Whether you want the Ballon d’Or race, next season’s Premier League title or the early 2030 World Cup market, every price and every contender is broken down on the pages below.
Disclosure: Thatsagoal is an affiliate partner of the bookmakers featured on this site and may earn a commission if you open an account through our links. This does not affect our editorial view. Odds correct at the time of writing. 18+. GambleAware.org.
Odds vary by bookmaker and move constantly — always compare live prices before betting.
We build a dedicated page for every major market so you get depth, not a one-line price. Current and upcoming pages:
Each page leads with the current favourite, lists the full field, and explains why the market looks the way it does.
We check prices across established, UK-licensed bookmakers and lead with the best generally available number, flagging where books differ. Outright markets in particular move with results, injuries and transfers, so we date every page and update prices rather than leaving stale numbers on the site. Where a market has effectively been decided, we say so plainly instead of leaving a dead price up.
Fractional odds show profit relative to your stake. A £10 bet at 6/4 returns £15 profit plus your £10 stake back. The same price in decimals is 2.50 (total return per £1 staked) and in American odds is +150. Shorter odds (like 6/4) mean a bigger favourite; longer odds (like 8/1) mean an outsider with a bigger potential payout. It’s the same probability expressed three ways — use whichever format your bookmaker displays.
Because prices differ between books and move throughout a season, the value on a given selection can shift a lot from one bookmaker to the next. Holding accounts with two or three trusted UK books lets you take the best number when you spot it — our best UK betting sites guide and best football betting sites guide run through the strongest options.
Who is favourite for the 2026 Ballon d’Or? Harry Kane, priced around 13/8 after his career-best Bayern Munich season and the 2026 World Cup.
Who are favourites to win the 2026/27 Premier League? Arsenal, at 6/4 to retain the title, ahead of Manchester City (5/2), Liverpool (5/1) and Manchester United (7/1).
Who are favourites for the 2030 World Cup? Spain, boosted by their 2026 title and status as co-hosts, with England around 8/1.
Do odds change after they’re published? Yes. Outright prices move throughout a season with results, injuries and transfers, which is why we date every page and update the numbers.
How do I compare odds across bookmakers? Check the same market at two or three UK-licensed books and take the best price — small differences add up over time.
More betting guides: Best UK betting sites · Best football betting sites · bet365 review · World Cup hub
Odds referenced were correct at the time of writing and are subject to change. 18+. Please gamble responsibly. GambleAware.org · GamCare.org.uk.
